Tulsa, Oklahoma
The call you just missed is calling somebody else.
I build front desks for Tulsa businesses that answer every call — nights, weekends, and when every chair in the place is full — and book the job before that caller gets to the next name on their list.
Built and run by one person, here in town. Not a call centre, not a software company three states away.
The actual problem
You don’t have a marketing problem.
You’re already paying for leads. You have a leak — you’re buying calls you never pick up. Roughly a quarter to a third of calls go unanswered during open hours at a typical small business, and after you close it’s very nearly all of them. Around eighty-five percent of people who reach a voicemail hang up without leaving one.
They don’t leave a message because they don’t need to. There are four more of you on the first page of Google.
Work out your own number
What are the missed ones costing you?
Two numbers you already know. No email required to see the answer — that would be a trick, and you’d be right not to trust it.
Most small businesses land between a quarter and a third during open hours, and close to everything after close. I’ve started you at the low end on purpose.
Walking out the door, every month
$0
I halve the call count on purpose — plenty of callers are existing customers or the same person ringing twice, and counting those would flatter the number. The booking rate is the industry figure for calls that actually get handled well. This is the conservative version.
How it works
Three steps, and then you stop thinking about it
Step one
I learn your business
An hour in your shop. Your services, your prices, your hours, which suburbs you cover, what counts as an emergency, and the twenty questions your customers actually ask.
Step two
I build and test it
I wire it into the booking system you already use, then we make ten test calls together with you listening — including the awkward ones — before a single customer hears it.
Step three
It answers, you get on with work
It starts on your after-hours and overflow calls, not your main line. I watch every call personally for the first week and fix anything clumsy the same day.
What you get
It answers, it fills, it follows up
Everyone starts with the first one. The other two are how a front desk earns more than it costs.
Catch
Every call, first ring
Answers in your business’s name and voice, day or night. Knows your service menu, your prices and your service area. Books straight into your calendar and texts the caller a confirmation.
- Texts you a plain-English summary of every call
- Real emergencies ring a human immediately
- Steps aside the moment a person picks up
- Missed-call text-back within seconds, then carries on by text
Fill
The empty chair gets refilled
When somebody cancels, the slot goes out to the clients on your waitlist who want that exact service with that exact person. First to reply gets it, and it books itself.
- Two-touch reminders — the biggest no-show fix there is
- Deposit link goes out with the booking
- Reschedules handled by text, so people cancel properly instead of ghosting
Follow
Nobody falls through
Callers who didn’t book get a polite follow-up. Finished jobs get a review request at the right moment. Quiet customers get a nudge.
- Quote and estimate chasing
- Review requests, timed properly
- “It’s been fourteen months since your last visit”
Every month, without fail
You get a receipt, not a dashboard
One page, in your inbox, every month. What it answered, what it booked, what that was worth, and what you paid for it. If that ratio ever stops making sense, you’ll see it before I do and you can leave with thirty days’ notice.
Nobody should have to log into a portal to find out whether the thing they’re paying for is working.
Monthly Reception Report
Example — a four-chair salon, second month
- Calls answered 214
- Answered outside your open hours 71
- Booking links sent 58
- Booked from an after-hours call 19
- Estimated revenue captured $2,850
Who it’s for
Businesses where the phone is the front door
Salons
Every chair full means every call missed
When your whole team has their hands in somebody’s hair, the phone is the one thing nobody can get to. And when a colour cancels at nine for a one o’clock, that chair is money with an expiry time.
Med Spas
The most expensive empty chair there is
High tickets, elective bookings, and a no-show rate that hurts more than anywhere else in beauty. A cancelled filler appointment on a Thursday afternoon should not just quietly disappear.
Dental
The Friday-to-Monday dead zone
A broken crown on a Friday evening is a patient calling the next practice on Google. Your office manager can only be in one place, and it is usually not by the phone at 6pm.
HVAC
The eleven o’clock August call
When the AC dies in August or the furnace goes in January, whoever picks up gets the job. That call is worth hundreds and it does not wait until you open.
Roofing
Three hundred calls in forty-eight hours
Hail hits Tulsa and every phone in your shop rings at once. You can physically answer maybe forty of them. The rest are calling the roofer whose phone did get answered.
Plumbing
Burst pipes don’t respect Sundays
Emergency plumbing is the definition of a call that cannot wait. If you are closed Sunday, you are closed for the most urgent, least price-sensitive customer you will get all week.
Who you’d be hiring
I’ve been on both ends of a missed call
Brandon Sainsbury — founder. Tulsa, Oklahoma.
I started working when I was fourteen, for my dad’s roofing company. Since then I’ve spent ten years in IT and better than ten more in the trades — fences, remodels, windows and doors, most of it as my own business. I’ve also spent years helping my wife build her salon: framing the rooms, wiring the smart systems, building the website, sorting out the booking software.
Which means I’ve been on both ends of a missed call. I’ve been the guy up a ladder who couldn’t get to the phone. And I’ve watched a booking go to voicemail on a Saturday because every person in the building had someone in their chair.
A missed call isn’t a small thing when you’re the one who missed it. It’s a customer who called the next place on the list.
I went to school for computer science at twenty-two, and for a long time that stayed a hobby while I worked with my hands. What changed in the last couple of years is that the technology finally caught up to the problem. I can build something now that I genuinely could not have built five years ago — a front desk that answers every call in your business’s voice, knows your hours and your prices, and can put someone on your books at nine o’clock at night.
That’s the whole company. I’m not a call centre and I’m not a software vendor three states away. I’m one person in Tulsa who got tired of watching good businesses lose work to a ringing phone.
— Brandon Sainsbury
Pricing
Published, because you shouldn’t have to sit through a call to find out
A full-time receptionist runs thirty-five to fifty-eight thousand a year once you count payroll tax, benefits and turnover. This is not that, and it isn’t priced like it.
150 minutes included · 1 business day response
- Answers 24/7 in your business's voice
- Knows your services, your people and your hours
- Texts callers your booking link
- Missed-call text-back coming
- Text summary of every call
- Monthly Reception Report
Best for: Solo stylists and barbers, one-truck trades, single-provider offices
400 minutes included · 4 business hours response
- Everything in After Hours
- Waitlist and gap-fill — the empty chair gets refilled coming
- Lead follow-up coming
- Monthly tuning call
Best for: Salons with 4-8 chairs, med spas, small dental, three or more trucks
900 minutes included · Same day, direct cell response
- Everything in Front Desk
- Review generation coming
- Dormant-customer reactivation coming
- Multi-location routing coming
Best for: Multi-location, five or more providers, busy trades
$499 to get started, and that includes your first month. It covers the whole build: sitting down with you, putting your service menu and your people into the system, tuning how it sounds, connecting your booking link, test calls with you listening, and thirty days of me watching every call. After that it is the monthly rate above and nothing else.
Minutes over your bundle are $0.50 each. That’s not a profit centre — it’s a nudge to move up a tier, and I’ll tell you when it’s time rather than quietly billing you for it. If you’d rather not think about it monthly, 10 months prepaid gets you 12.
Everyone pays the same rate card. A plumber isn’t charged more than a stylist because his jobs are worth more. You pay for the minutes you use, and that is the whole of it.
Prefer to own it outright rather than rent it? Ask me — there’s a way to do that honestly, and I’ll show you the maths on why most people decide against it.
Month to month
Thirty days’ notice, no annual contract. If I need to lock you in to keep you, I haven’t done my job.
Your customers are yours
Your call data is never sold, never shared with another client, and never used to train anything. That’s in the contract, not just on this page.
Thirty-day setup refund
If it isn’t working in the first month, you get the $499 back and we part as friends. This town is too small for me to keep money I didn’t earn.
Start here
Let me show you your own numbers first
Before you buy anything, let me do the free Missed Call Audit. I call your business on a weeknight evening, a Saturday morning and a Tuesday lunchtime, and record what actually happens. I read your last twenty reviews for anyone complaining they couldn’t reach you. I count your dead hours and work out what they’re costing.
Then I send you one page with your name on it. If it’s not interesting, that’s the end of it and you’ve lost nothing.