Dental practices

A broken crown on a Friday evening is a patient you never meet.

They are in pain, it is after five, and they are working down the Google results until somebody picks up.

Built and run by one person, here in Tulsa. Not a call centre.

What actually goes wrong

The Friday-to-Monday dead zone is the whole problem in one phrase. Emergencies do not schedule themselves inside office hours, and a practice that answers at seven on a Friday evening wins a patient who might stay for twenty years.

New patient calls are the valuable ones and the easiest to lose. An existing patient will leave a voicemail and wait. Somebody with no relationship to you will not.

Your office manager is one person. Between check-in, claims, and a waiting room, the phone rings out more often than anyone in the practice would like to admit.

What it does for dental practices

It triages the urgent from the routine

Pain, swelling, a knocked-out tooth or a lost crown are flagged and escalated straight away. A six-month cleaning gets a booking link.

It captures new patients properly

Name, number, what is wrong, whether they have been before, and which insurance they carry — so the callback is a five-minute call rather than a fifteen-minute one.

It answers after hours without pretending to be open

It says plainly when you open, takes the details, and tells them exactly when somebody will ring back — which is what an anxious caller at eight at night actually needs.

Worth saying out loud

What it will not do

Every one of these is a place where being confidently wrong costs you more than saying “let me have someone call you back.” So it says that instead.

  • It will not give clinical advice or tell anyone whether something is serious. Symptoms get escalated, never assessed.
  • It will not tell a patient what their insurance covers. It records which plan they have and hands that to your team, because a wrong answer there is a billing dispute.
  • It will not quote treatment costs.

Dental practices handle protected health information, so a HIPAA business associate agreement is part of the conversation before anything is built. Ask me about it early rather than late.

Find out what it is costing you

Tell me about your phone and I will come back with a real number for your business, not a slider on a website. No charge, and no obligation to buy anything.

I read these myself. No newsletter, no drip sequence, no selling your details on.